Message from Goodhealth MD

Business as usual for Goodhealth global network
It was announced today, Tuesday 4th September, that Aetna , a leading US health-care-benefits group, is acquiring Goodhealth Worldwide from its current owner, the Primary Group. Goodhealth will join Aetna Global Benefits (AGB), Aetna’s expatriate health and group benefits business.

The transaction is expected to close in the third quarter, subject to customary conditions and regulatory approval.

Change of gear
We see the joining of Goodhealth and AGB as a defining moment for the industry. We are immensely grateful to the Primary Group who, over the past ten years, have given us unstinting support in building our ‘underwriting agent’ business model. We have now however, reached both the scale and stage in our lifecycle where we need to integrate the business into an insurance company. The opportunity to join Aetna gives us just that.

Business as usual
The integration of the businesses will be carefully coordinated to ensure a seamless transition. Goodhealth will continue to develop through its existing broker infrastructure and teams around the world who will be key to supporting the combined international operation.

Goodhealth’s customers and brokers will be served by the same local service centre approach. Products and services offered to existing customers will remain unchanged.

In terms of product structure, market presence and service delivery, the business models of AGB and Goodhealth complement each other perfectly. AGB is buying into our international structure and brand strength and we will ensure that brokers and clients receive the same high-level of service and innovative product offerings that they’ve come to expect. In other words, it’s business as usual.

Immense opportunities
The acquisition of Goodhealth broadens AGB’s expatriate offerings and significantly expands its global reach and international presence. At the same time extensive cross-sell opportunities are anticipated for Goodhealth’s expatriate health plans into the US market and for European-style plans to the large corporate market.

In the words of Martha R. Temple, president of AGB, “Goodhealth’s products will allow us to serve new markets and expand our offerings to existing customers, including US-based corporations with global operations.

The Goodhealth brand is well established worldwide amongst the individual expatriate and small employer segments as well as with some prestigious larger global accounts. They also have considerable experience in multi-currency claims and a significant direct settlement network, particularly in Asia. We expect to strengthen Goodhealth’s offerings to large corporations in existing and new markets.”

Martin Garcia
Managing Director, Goodhealth Worldwide